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New Awards to Headline “Men in Blazers” Branded Multicasts

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NEW YORK – (Staff Report from Official News Release) – The Men in Blazers Media Network, an independent soccer-focused media company based in North America, will expand their content offerings in conjunction with NBC Sports and the Premier League.

“The American Football Awards” will honor the Premier League footballer for the 2022-23 season as voted on by the growing audience of American fans. It’s a bit like the “Golden Globes of Soccer,” as seen through the foreign fans, as opposed to the Hollywood foreign press.

The accompanying “American American Player of the Year” will recognize the best American player in English Football. The first awards show will be seen on NBC on Sunday, May 28, following the Premier League Finals.

The new awards show will be hosted by Robbie Earle, Rebecca Lowe, and famed Men In Blazers guru in Roger Bennett. The winners will be announced and both will give their acceptance speeches on the show, directly addressing the American Premier League audience.

“For decades, the United States has seemed like the Final Frontier for Football, like Space was for Captain Kirk,” said Bennett, the Men in Blazers Co-Founder. “In the last decade, that has changed. The sport is surging. The audience is passionate and knowledgeable, and this award is both a reflection of their growing interest, and how seriously the Premier League teams and players take our fanbase.

“It is our hope this award will become the Ballon D’or for a U.S. audience, and are thrilled to partner with NBC Sports who have been such a driver of the growth of football in this nation as we continue to champion the growth of the sport in the U.S. on every level to the biggest audience possible,” added Bennett.

The finalists and winners were selected by thousands of fans across the nation.  Men in Blazers aka MiB will debut the women’s ““American Football Awards” this fall after the World Cup and conclusion of the NWSL season, with a unified, platform coming in 2024.

“The ‘American Football Awards’ continues Men in Blazers’ expansion as a leading pop culture, sports and entertainment platform,” added Bennett.

In March, MIB significantly added to its content lineup with talent and shows that now include: “Here We Go” with Fabrizio Romano, “The Road to the Cup” with Becky Sauerbrunn,  “VAMOS” with Herculez Gomez, and “Men in Blazers Live and Dangerous” with Sam Mewis on Twitch leading the Women’s World Cup 2026 programming, in addition to the widely followed and successful original MiB content.

What started as a weekly TV Show – now in its ninth season with NBC Sports and its accompanying Podcast affiliates  – has gradually become a 24/7 flourishing and integrated media network serving every aspect of global Futbol – both men’s and women’s – with a full slate of programming and talent across a variety of channels including a co-production partnership with Twitch.

All of this comes ahead of what will be an even bigger window of exposure for football interest and growth in the U.S., with the 2023 Women’s World Cup, the 2024 Copa America and the 2026 World Cup also scheduled for North America.

The continued interest in both the business and consumer engagement with MLS, the NWSL, US Soccer,  and other emerging properties. Men in Blazers partnered with Twitch prior to the 2022 Men’s World Cup, executing a strategy that fused “sidecasting” games live with celebrity guests by day, live “theater shows” by night, all streamed LIVE on Twitch. They were later combined with a daily cascade of podcasts.

The format nominated for Sports Emmy, had a total of six million unique viewers across the 44+ hours of live streams throughout the tournament. The content was amplified, cross-platform on social to create a 24/7 commentary which drove unprecedented numbers for Men in Blazers and its partners — reaching a high of No. 4 across all sports podcasts in the USA during the time-period.

The Men in Blazers Media Network has grown to be the largest independent soccer-focused media company in North America, covering the sport year-round, as it focuses on Premier League, Champions League, the US National Teams, NWSL, and other top leagues around the globe.

Bet You Can’t Play Just Once?

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Global Program Expands and Soccer Stars Mia Hamm and Javier “Chicharito” Hernández join Lay’s to Dedicate New Field in Santa Ana, California.

SANTA ANA – (Staff Report from Official News Release) – The Lay’s division of PepsiCo is helping communities in the USA and around the world through its global program, Lay’s RePlay, which creates sustainable soccer fields from disposed Lay’s Potato Chip bags.

Lay’s unveiled its latest efforts with the Lay’s RePlay field in Santa Ana, California. The U.S. Lay’s RePlay field is made with recycled Lay’s chip bags and packaging materials that are washed, shredded and converted into an underlying layer that is designed to be recycled at the end of its 10-year lifespan The field, located at Cesar Chavez Campesino Park in Santa Ana was selected by Lay’s and its global partners UEFA Foundation for Children and Common Goal as part of its rich Hispanic heritage. The program’s goal is to provide affordable access to the sport of Futbol (soccer) via programming and education about the sport.

“As a UEFA ambassador, I am proud to be a voice for Lay’s RePlay,” said Mia Hamm, FIFA World Cup champion and two-time Olympic gold medalist. “Having access to community gathering spaces and safe playing fields must be a top priority for young people across the world. Soccer continues to see incredible growth, and with the Hispanic community being the fastest growing segment of our population – and arguably the most passionate about the game – beginning the Lay’s RePlay U.S. expansion in a key area like Santa Ana is a powerful moment.”

“The pipeline for healthy lives in the Hispanic community expands greatly when you have access to quality fields and equipment, and the Lay’s RePlay program is a game-changer,” said Major League Soccer player and LA Galaxy striker Javier Chicharito. “As someone who lives and plays in Southern California, I’m looking forward to seeing the joy this field brings to families across the area.”

The Santa Ana field opens in partnership with the City of Santa Ana and Pure Game, a local non-profit that teaches children life skills through mentorship and sports-based character education.

“Since 2021, Lay’s RePlay has had the privilege of creating beautiful soccer fields and programming to share with deserving communities across the globe. From South Africa, Brazil, and Mexico to the United Kingdom, we’ve been able to see the tremendous impact this program brings to aspiring athletes and families around the world – uniting people through a common love of soccer, providing a safe space to foster togetherness and minimizing our impact on the earth,” said Ciara Dilley, PepsiCo’s vice president of marketing for global food brands. “We are so honored to be able to play such a significant role in furthering the soccer journeys of young people here in the community of Santa Ana with the launch of our first Lay’s RePlay soccer field in the U.S.!”

The new Lay’s RePlay field marks the sixth to open around the world, with others in South Africa, Brazil, the United Kingdom, Italy, and Mexico, which have been utilized over 25,000 times to provide underserved communities with access to the beloved sport and state-of-the-art soccer fields since the program’s launch. Lay’s RePlay builds on work done by Lay’s and the UEFA Foundation for Children that delivered three artificial soccer fields in the Za’atari and Azraq Refugee Camps in 2017 and 2018 and have since provided 35,000 people access to the sport.

“Lay’s has been such an incredible partner to work with over the years and we are thrilled to support bringing the Lay’s RePlay program into the U.S.,” said Urs Kluser, general secretary for UEFA Foundation for Children. “Through our partnership, we are able to put our best resources forward and work together to gather communities around the world through the joy of the sport.”

Grant Wahl, 48

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Former Sports Illustrated Reporter Passed Out at Lusail

QATAR – (Staff and Wire Services Report) – Grant Wahl, an American journalist who helped grow the popularity of soccer in the U.S. and reported on some of the biggest stories in the sport, died Saturday while in the press box covering a World Cup match between Argentina and the Netherlands. He was 48.

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Wahl fell back in his seat in a section of Lusail Stadium reserved for journalists during extra time of the game, and reporters adjacent to him called for assistance.

Emergency services workers responded very quickly, treated him for 20 or 30 minutes on site and then took him out on a stretcher, said Keir Radnedge, a British journalist who was working nearby at the time.

Wahl, who wrote for Sports Illustrated for more than two decades and then started his own website, was a major voice informing an American public of soccer during time of increased interest after the U.S. hosted the 1994 World Cup. He also brought a critical eye to the organizational bodies of the international sport.

Wahl attempted to run for FIFA president against Sepp Blatter and Mohamed bin Hammam in 2011. He promised to open FIFA to greater transparency and said he contacted 150 countries without winning support for a nomination.

He “really helped put soccer on the mainstream sports map in the States,” Radnedge said.

“Grant had a strong moral compass, on where sports should be and how sport … should help set standards for people,” he said. “There was never any doubt that Grant was on the side of the good guys in wanting soccer to make the best of itself.”

Wahl was covering his eighth World Cup. He wrote Monday on his website that he had visited a medical clinic while in Qatar.

“My body finally broke down on me. Three weeks of little sleep, high stress and lots of work can do that to you,” Wahl wrote. “What had been a cold over the last 10 days turned into something more severe on the night of the USA-Netherlands game, and I could feel my upper chest take on a new level of pressure and discomfort.”

Men in Blazers Expands its Reach

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NEW YORK – (Staff report from Official News Release) – “Men In Blazers,” the popular futbal podcast and television broadcast, will expand its portfolio with two new podcasts, “MiB The Women’s Game Podcast” and “MiB European Nights” – both new podcasts will be sponsored by Paramount+. The property also began a new affiliation with For Soccer Ventures, soon to represent MiB in its business development with a goal to create new marketing opportunities. For Soccer Venture and MiB will begin new content collaborations across their platforms, including new podcasting efforts, digital video shorts, Twitch Watch Alongs, live events and e-newsletters.

“The UEFA Champions League is the most iconic and elite continental-wide soccer competition in the world” said Scott Debson, General Manager MiB, “The growth of the (USA-based) NWSL has been one of the greatest global football stories over the last decade. We’re thrilled to begin these two new podcasts and cover these amazing competitions.”

The “Men in Blazers European Nights” podcast, will be hosted by Roger Bennett and feature Rory Smith, chief soccer correspondent of The New York Times, as a recurring guest, is designed to frame the narrative of the week’s biggest European games for the listener, framing the stakes, the background stories, and possibilities ahead of the games, with warm, intelligent, football-first storytelling designed to empower an American audience to deepen their knowledge and appreciation for the history and backstory of each team and game. This podcast will set-up the current stakes, but also delve into the historical and cultural significance behind each game.

The new property will debut in the Spring of 2022, the Men in Blazers Women’s Soccer Podcast will build on longstanding relationships within the women’s professional game and will provide a positive, joyful, insightful, life-affirming analysis of the NWSL – analyzing the weekend’s past games and setting the stakes for the games to come. Men in Blazers have always showcased the individual stars of the women’s game and in the past, have used their patented interview skills to showcase the singular, elite narratives of the game and have developed deep, meaningful relationships and credibility within the women’s game.

In addition to the new podcasts, MiB also announced a strategic partnership with For Soccer Ventures who will help expand MiB’s commercial footprint and reach within grassroots communities across the country through FSV’s experience and properties – Alianza de Futbol – the largest Hispanic soccer program (boys and girls) in America, The Black Star Initiative, Footycon and The Association.

“Men in Blazers have been integral at growing soccer in America through pop culture over the last decade and we are absolutely thrilled to be working with their world-class team,” said FSV CBO Marc Horine, “They are the perfect fit to our growing list of soccer properties across all demographics, and with the FIFA World Cup on the horizon, we look forward to opening up new audiences, brands and soccer communities.”

Shockwaves From Failed Super League

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By CHRISTOPHER GUMINA, Column Contributor

Just as fast as it arrived, the Super League disappeared. All six of the English clubs (Arsenal, Tottenham, Chelsea, Manchester United, Manchester City, and Liverpool) pulled out just days after the announcement, and most of the other teams followed. Juventus, Barcelona, and Real Madrid are the only clubs remaining, and given the current situation it seems impossible that they will be able to maintain their membership much longer.

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On April 21st, after most of the teams had already withdrawn, the Super League released a statement reading: “Given the current circumstances, we shall reconsider the most appropriate steps to reshape the project, always having in mind our goals of offering fans the best experience possible while enhancing solidarity payments for the entire football community.”
Real Madrid president Florentino Pérez, who was one of the driving forces behind the creation of the league and would have served as its chairman, claimed that the league was merely on “standby,” as all the clubs had signed binding contracts and couldn’t leave so easily. It appears at the moment as if the clubs that did leave are willing to risk potential legal action in order to avoid further infuriating their fanbase.

Each of the six English clubs apologized in one manner or another – Arsenal and Chelsea released open letters, while Liverpool team owner John Henry – also co-owner of the Boston Red Sox of MLB fame – recorded a short video – both to their fans and to the other 14 Premier League clubs that had not been included in the plan. Man United executive Ed Woodward, who had been at the club since its takeover by the Glazer family in 2005, resigned almost immediately. It was reported that this was due to differences with the ownership group over the ESL, but has been more broadly intimated that Woodward was a supporter of the league from the start and was simply attempting to save face.

Either way, each of these clubs has suffered immensely in the wake of the ESL’s collapse. Monetarily, this came in the form of a 15 million Euro “donation,” with the money going to support grassroots soccer, and a “Club Commitment Declaration,” supported by UEFA. This declaration included the aforementioned “donation,” as well as an agreement to forgo 5% of the revenue the teams would have received from European competition in the 2021-22 season and to a 100 million Euro fine if they ever attempted to play in an “unauthorized competition” ever again.

However, where these teams truly suffered was with their fans. The amount of vitriol directed at these clubs, by their own supporters and supporters of other teams, in the wake of the ESL was truly shocking. Rarely does the Twitterverse entirely agree on one topic, but there was almost universal condemnation of the Super League. For the teams left out of the competition this opposition was obvious: those included would become richer at the expense of those excluded. Smaller clubs already reeling from the pandemic would falter and fail.

However, at first glance the opposition from supporters of clubs involved in the competition makes less sense. Each team would benefit financially, allowing them to sign the best players and improve the overall quality of the soccer on display. For these fans, the money did not matter. Instead it was about the history, the “cold, rainy nights in Stoke” as some fans like to say.
These fans don’t want to watch Arsenal vs. Barcelona or AC Milan vs. Real Madrid on a weekly basis, with a playoff structure similar to that of American sports. They want to watch the old rivalries and compete for the old trophies. To these fans the spirit and authenticity of their clubs matters far more than winning a meaningless competition. Because to them, that’s really what the Super League is. There are no stakes, no threat of relegation. A Super League team could lose every game of the pitch and suffer no consequences, while raking in millions off it. This is antithetical to everything soccer has stood for over the centuries it’s been played.

It now seems as though teams are finally recognizing the error of their ways, although it could just as easily be a PR campaign to make sure fans still buy jerseys and tickets next season. Chelsea, Arsenal, and Tottenham are currently in talks over a pre-season Charity Cup instead of the typical pre-season tours which take teams all over the world to play exhibition matches against different teams. All the money would be donated directly to charity, in the hopes of winning back fan support.

Only time will tell if this gesture proves effective. At the moment, each of these teams still has serious ground to cover before they achieve the level of fan support they had before this debacle. Even if/when things get fully back to normal, soccer fans won’t forget that these 12 clubs put money over their fanbases, something that will leave scars for years to come.

Top European Soccer Teams Announce Creation of New “Super League”

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By CHRISTOPHER GUMINA

NEW YORK – Monday, April 19th, 2021, is a date that will go down in soccer history. This was the day that saw the announcement of a new European Super League, which would be the largest reordering of European soccer since the 1950s. There will be at least two more standard seasons before the inaugural season of this league occurs, and obviously a lot can change in that time. There will be legal challenges to overcome, but even if the league were to fail for some reason the fans would not soon forget that their teams ignored them in favor of a financial windfall.

(Photo by Getty Images)

Twelve clubs – AC Milan, Arsenal, Atlético Madrid, Chelsea, Barcelona, Inter Milan, Juventus, Liverpool, Manchester City, Manchester United, Real Madrid, and Tottenham – were announced as founding members of the new Super League. These 12 teams are expected to be joined by an additional three, bringing the total to 15. According to Fabrizio Romano, the Woj or Adam Schefter equivalent in soccer, the remaining three teams could be Bayern Munich, RB Leipzig, and Porto, although nothing is yet decided.

This would leave the league without French representation, calling into question its status as a “European” Super League. Paris Saint-Germain would be the most obvious team to fill this gap. It is somewhat surprising that they were not involved in this project from the beginning, as they have become the most obvious example of new owners taking over a team and spending seemingly limitless money with little regard for the fans themselves. However, their president, Nasser al-Khelaifi, sits on the UEFA board and leads beIN Media Group, which has paid significant sums of money to broadcast Champions League games, and obviously has the incentive to keep the top teams in that competition.

The format of the league would be far more similar to the NFL/NBA/MLB than the current domestic soccer leagues. Each year there would be 20 clubs in the league – the 15 founders along with an additional five teams. The 15 founders cannot be relegated from the league, meaning that only the 5 additional clubs would change year to year. It is unclear at this point how these would be chosen. The Super League website calls them “annual qualifiers” but does not give specifics. Obviously the domestic leagues would not allow any of their teams to join the Super League for a season then come back and reclaim their spot.

The 20 teams would be split into two groups of 10, who would play home and away games throughout the year. At the end of this group stage, the top 8 teams would progress to a knockout tournament, which would eventually yield one winner.
The clubs themselves can (and will) attempt to justify the creation of the league by claiming that it will increase the quality of the product on the field, pitting the best teams against each other on a weekly basis. However, there is one obvious factor guiding this decision: money.

The 15 founding clubs will receive an upfront payment of €3.5 billion ($4.19 billion US) that will be divided equally. The entire venture is to be bankrolled by J.P. Morgan, who will distribute $6 billion in loans to the teams.

The announcement has been met with near universal disgust from the soccer community. It has been panned by casual fans on Twitter (“Disgraceful,” “Money,” “RIP Football,” and “Greedy” were all trending throughout the day) and pundits alike, with former Manchetser United star player Gary Neville saying, “I’m disgusted, absolutely disgusted. I’m disgusted with Manchester United and Liverpool the most. Liverpool say they’re the people’s club, ‘You’ll Never Walk Alone,’ the fans’ club. Manchester United, 100 years, born from workers around here, and they’re breaking into a league without competition. That they can’t be relegated from. It’s a disgrace.”

This announcement seems even more distasteful coming on the heels of a year marked by tragedy and uncertainty, one in which communities pulled even closer together around their soccer clubs. Arsenal stand out, given that they laid off 55 employees in the midst of the pandemic while simultaneously discussing a new Super League with an initial €3.5 billion bonus.

FIFA, UEFA, and the domestic leagues are also universally against the Super League. FIFA had previously stated that any players who play in a breakaway league would be banned from the 2022 World Cup. Given that nearly all of the best players in the world feature for the 12 teams already included (Messi, Ronaldo, De Bruyne, Pogba, Suarez, etc.) this would dramatically reduce the quality of the World Cup. One also cannot help but think about how the players themselves feel about the unknown scenarios which can play out.

For many playing in and winning the World Cup is a dream. Will they be comfortable losing the ability to compete for their country in order to line the pockets of their domestic team’s owners?

FIFA is not the only organization that has the power to bar players and teams, however. UEFA released a statement that read:

“UEFA, the English Football Association and the Premier League, the Royal Spanish Football Federation (RFEF) and LaLiga, and the Italian Football Federation (FIGC) and Lega Serie A have learned that a few English, Spanish and Italian clubs may be planning to announce their creation of a closed, so-called Super League.

“If this were to happen, we wish to reiterate that we – UEFA, the English FA, RFEF, FIGC, the Premier League, LaLiga, Lega Serie A, but also FIFA and all our member associations – will remain united in our efforts to stop this cynical project, a project that is founded on the self-interest of a few clubs at a time when society needs solidarity more than ever.”