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New Pro Hockey League for Women

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LOS ANGELES – (Staff Report from Official News Release) – A new professional hockey league, featuring the world’s best women’s players, will launch in January 2024.

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The new league was announced today by business and philanthropic leaders Mark and Kimbra Walter, sports icon Billie Jean King, and Premier Hockey Federation (PHF) Governors Johanna and John Boynton. The league will be supported financially by the Walters and led by board members including King, sports executive Ilana Kloss, and Los Angeles Dodgers President Stan Kasten.

The new league has acquired assets of the PHF and has spent months negotiating a collective bargaining agreement with the Professional Women’s Hockey Players Association (PWHPA). These actions will enable the new league to move forward in unprecedented ways. The new league will undertake a thorough and equitable process to ensure that it features the best women’s hockey players in the world.

“I have always believed that professional sports should bring the highest levels of performance and organization, and this new league will have the backing and resources it needs to represent the very best of women’s hockey,” said Mark Walter, who is the controlling owner of the Dodgers and the WNBA’s Los Angeles Sparks, co-general partner of the ownership group of the Premier League’s Chelsea Football Club and holder of a significant interest in the NBA’s Los Angeles Lakers.

“This is an extraordinary opportunity to advance women’s sports,” said King. “I have no doubt that this league can capture the imagination of fans and a new generation of players. I want to thank Mark and Kimbra Walter for their vision and commitment to investing in women’s sports.”

“This is another step forward for the women who play professional hockey and the girls who dream of it every day,” Johanna Boynton said. “The PHF has been a game-changer and catalyst for growth in the women’s professional game. Today’s announcement builds on this foundation, represents a shared vision for one new league, and reaffirms our belief that collective and collaborative leadership is in the best interest of women’s professional hockey.”

“I celebrate this transformational moment for women’s professional hockey,” said Kasten, who represented the Walters in both transactions. “I thank Jayna Hefford, Kendall Coyne Schofield and the PWHPA player bargaining committee, Johanna and John Boynton and their partners at the PHF, and PHF Commissioner Reagan Carey for their essential roles in this historic accomplishment.”

“This new league will be unlike anything we have seen in women’s hockey,” said Honoured Member of the Hockey Hall of Fame and PWHPA lead, Jayna Hefford. “I am inspired by this generation of players who are redefining the sport. We will create dreams and opportunities for girls and women around the world for decades to come.”

“I am extremely proud of our PWHPA group, which has remained committed to our vision and steadfast in our efforts to change the landscape of women’s professional hockey forever,” said Coyne Schofield. “Over the past four years, we have worked tirelessly to close the gap on what young girls and boys could dream to become in this sport.”

“This effort is the most significant development in our game since women’s ice hockey became an Olympic sport 25 years ago,” said Carey. “Players, fans, past pioneers, and future generations deserve to see the best athletes come together to elevate professional women’s hockey as never before.”

New Commitment to Women’s Hockey

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BOSTON – (Staff report from Official News Release) – At a sports business conference by the The Carnegie Initiative for inclusion and acceptance in the sport of hockey staged today in Boston, the Premier Hockey Federation (PHF) made public a commitment from its Board of Governors to invest over $25 million in direct payments and benefits to its players in the next three years. The pledge includes more than $7.5 million in salary and benefits for the 2022-23 season. The commitment represents the largest one-time independent investment in the history of professional women’s hockey and will ‘provide more financial opportunities for athletes while directly enhancing the player experience,” said a league statement.

“The PHF has been steadfast in its vision to grow the game under a new era that truly provides leading opportunities for athletes in the sport who deserve to be treated as professionals,” said Tyler Tumminia, PHF Commissioner. “This amazing investment by (franchise) ownership reaffirms the strength of their commitment to being difference-makers who advance the professional game so that our athletes can thrive as role models who continue to inspire the next generation.”

The investment to our professional players, which includes cash, full healthcare benefits provided by their club, and equity in the teams, will support the current athletes and attract new players. At the heart of the financial commitment  is a substantial salary cap increase to $750,000 for next year, 150 percent more than the current record figure of $300,000 that is available per team.

The PHF will further support its growth and the development opportunities for its athletes through expansion, updating facilities, purchasing new equipment, and increasing ice time in the form of more practices and an expanded 28 game schedule. All players will benefit from 10 percent of the equity of each team, which will be contributed to an investment pool owned by the PHF players, enabling them to share in the league’s financial success. Additionally, players will have control over their own likeness and be able to profit from their image.

“On behalf of the Board of Governors we are proud to play a part in bringing women’s sports to the next level by investing in the PHF,” said John Boynton, Chairman of the federation’s Board of Governors. “We see the PHF as a platform to address the inequities that women athletes face. We also believe in the sustainability of our developing business model and embrace our responsibility to build a platform that grows this dynamic league to historic heights.”

Over the last 18 months, the PHF has pivoted from a single entity structure to a joint venture model, with all six member clubs owned and operated by private ownership groups in their respective markets. The PHF also generated landmark broadcast and corporate partnerships, the largest sponsorship revenues in its history, and received record digital viewership and engagement during a shortened season. Prior to the 2021-22 campaign, the league announced a historic name change and refreshed logo to redefine the brand based on the skill and talent of the athletes as opposed to their gender.