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SlamBall is Back; ESPN OnBoard

June 21, 2023 by Digital Sports Desk

ESPN Platforms to Carry More Than 30 Hours of Live Action in 2023, Starting Opening Night, July 21, from 7 to 9 p.m. ET on ESPN

LAS VEGAS/BRISTOL, Conn – (Staff Report from Official News Release) –

SlamBall is Back and ESPN – the worldwide leader in sports – is onboard for the ride, coming this July.

SlamBall, the fast-paced, gravity-defying sport that combines elements of basketball, football, hockey and trampolines, today announced an exclusive, two-year national broadcast partnership with ESPN for the 2023 and 2024 seasons.

The broadcasting partnership begins on Opening Night, as SlamBall relaunches live action from its home-base in Las Vegas on July 21 from 7-9 p.m. ET.  ESPN, ESPN2 and ESPN+ will combine to air more than 30 hours of live SlamBall programming across five weekends, culminating August 17-19 with the SlamBall Playoffs and SlamBall Championship Game.

All games will be played at Cox Pavilion in Las Vegas, with ticket sales beginning on June 27.

“ESPN’s multi-year commitment to SlamBall is further validation of the enormous appeal and growth potential of our sport,” said SlamBall creator and CEO Mason Gordon. “The level of interest in our hybrid team sport not just in the United States, but across the world, has been beyond our expectations for the 2023 season. It’s clear that this best talent we have had in the sport’s history.”

“Mason and I couldn’t help but respond to the #BringBackSlamBall clamor,” said SlamBall co-founder Mike Tollin. “Live sports dominate the airwaves these days and audiences are looking for the next big thing. It’s a thrill to collaborate with ESPN in bringing this ground-breaking sport back to the world.”

“SlamBall is a league that combines elements of some of our fans’ favorite sports, resulting in a unique game that’s sure to entertain viewers across ESPN’s platforms.” said Ashley O’Connor, Sr. Director, Programming & Acquisitions at ESPN.

The broadcast team, production details, and full broadcast schedule will be announced in the weeks to come.

SlamBall has a long-term partnership with global premium experiences company Legends to provide e-commerce and on-site event retail; global, data-driven partnership strategy and execution; and business intelligence with actionable insights to drive revenue across all areas of the league.

David Levy at Horizon Sports and Experiences is providing additional sponsorship sales support in the 2023 and 2024 seasons.

SlamBall recently closed an $11 million Series A round led by Roger Ehrenberg’s IA Sports Ventures and Eberg Capital (Owner and Advisory Board Member, Miami Marlins, Betr, Simplebet) with participation from strategic investors across sports, gaming, entertainment, and media.

Strategic investors include David Blitzer (Harris Blitzer Sports & Entertainment, Cleveland Guardians, Crystal Palace), David Adelman (76ers, NJ Devils), Michael Rubin (Fanatics), Gary Vaynerchuk (VaynerX, Major League Pickleball), and Blake Griffin (Boston Celtics power forward and six-time NBA All-Star).

Additional investors include: Kevin Nagle (Sacramento Kings), Lloyd Danzig (Sharp Alpha), Legends, Brian Lovell (Red Games), Jesse Sharf (Gibson Dunn), Accelerate Sports, and Eric Manlunas (Wavemaker Partners). Accelerate Sports provided investment banking services for the round.

Originally staged in 1999 by founders Mason Gordon and Mike Tollin, SlamBall is a one-of-a-kind sports and entertainment property with a rich history of success in the United States and in markets around the world.

It is a compelling hybrid combination of the best elements of basketball, football, and ice-hockey, infused with the essence of a video game come to life. The new, enhanced league, which includes partner Tom Penn, founder of LAFC, is set for its full comeback in the summer of 2023. Amid the current resurgence of interest in alternate sports, the hashtag #BringBackSlamBall has garnered more than 200 million views on social media, offering a powerful foundation of fandom for the sport’s revival.

For additional information, visit https://slamballleague.com/

Filed Under: Sports Business Tagged With: ESPN, SlamBall, Sports Biz, Sports Business

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