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While We're Young Ideas

While We’re Young (Ideas) – August 29

August 30, 2021 by Terry Lyons

TL’s Sunday Sports Notebook

By TERRY LYONS

BOSTON – At Christmas time in 1963, the great crooner Andy Williams released “The Most Wonderful Time of the Year” a chart-topping, holiday favorite. He sang of parties for hosting, marshmallows for toasting, jingles belling, and caroling out in the snow. The song was written by Edward Pola and George Wyle and they make a bundle every year as its played on Holiday radio stations, in shopping malls and at homes all over the world.

As August turns to September, I might suggest Pola and Wyle pen another version to salute the sports world. Right here, right now, it’s the most wonderful time of the year. Let’s take a look at what we have to look forward to on the 2021-22 sports calendar approaching.

Via ways of streaming consciousness, (not order of preference nor chronology, I give you the menu of sporting events:

  1. Major League Baseball’s regular-season home stretch to the Postseason.
  2. The start of College Football (Illinois 30, Nebraska 22).
  3. The start of NFL Football.
  4. PGA Tour’s FedEx Cup Playoffs and the Ryder Cup
  5. U.S. Open Tennis.
  6. NHL Training Camp and start of the season.
  7. NBA Training Camp and start of the season.
  8. MLB Playoffs.
  9. World Series.
  10. The start of College Basketball.

There will be some other wonderful sporting events sprinkled in, too. The Boston Marathon will be run on October 11th. The Breeders’ Cup will be run on the first weekend in November. Fans of auto racing and other motor sports will have dates circled on their calendars and local Boston fave, “The Head of the Charles,” will be staged October 22-24. … The Revs and the MLS will be revvin’ and the World Cup contenders will be qualifying. There are dozens, if not hundreds, of other great sporting events all around the world.

Let’s all look forward to the events ahead and when they’re completed we’ll focus on another “Wonderful Time of the Year,” when March Madness leads into the start of Baseball, the NHL and NBA Playoffs.


HERE NOW, THE NOTES: Let’s get this right out of the way … Just in case you were wondering, the George Wyle mentioned above is the same guy who wrote the theme song to “Gilligan’s Island.” … Whew.

TAKE A SHOT: Taking a good shot took on another meaning for the National Basketball Association this week when the NBA issued a pair of memorandums, one dropped in the lap of the Associated Press on Friday. The league notified its teams that all team personnel who will be near players and NBA game officials must be fully vaccinated against the coronavirus this season. A day later, the NBA and its referees agreed on a vaccination pact with an addendum to add any possible “booster” shots to be recommended in the future. … This agreement was a win-win,” the Refs’ Union said in a statement. “It will support the NBA’s objective of creating a safer on-court environment and continuity of play while protecting the health and well-being of the referees.” … The NBA-NBRA agreement noted, “that all referees must be fully vaccinated unless they have a religious or medical exemption. The referees have also agreed to take any recommended boosters. Any referee who does not get vaccinated and is not exempt will be ineligible to work games.”

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Filed Under: While We're Young Ideas Tagged With: TL's Sunday Sports Notes, While We're Young Ideas

While We’re Young (Ideas) – August 22

August 22, 2021 by Terry Lyons

By TERRY LYONS, Editor-in-Chief

BOSTON – “And, now a word from our sponsor.”

For any sports fan, those are the most cringeworthy words of a broadcast. Throughout the rise of commercialism in sports, newspapers and magazines printed advertisements with their coverage of the big games, big stories and bigger-than-life personalities. Radio ran its commercial spots and television crammed every second of downtime for commercials and promo spots to the point where “tonight on 60 Minutes” was just as much a part of the Sunday afternoon CBS Sports broadcast of the NFL as were the Pittsburgh Steelers or New England Patriots.

Game Day is “brought to you by Allstate” … Starting line-ups … “brought to you by Budweiser,” … Halftime “brought to you by American Express” … and “stay tuned for the postgame show, “brought to you by Geico.”

Yes, we’ve all become quite accustomed to the in-game promo reads and rolling graphics. We’ve chalked it all up $1 million ads at every break “to pay the bills.” The repetitive advertisements drive us to hit “mute” on the remote or even change the channel at times.

With all of that a fact of life for a television viewing sports fan, what’s my beef?

A CAPITAL OFFENSE.

What marketer thinks they have any right to ask us to write THE NORTHERN TRUST this weekend when we are covering the PGA TOUR? Why can’t we simply tell the stories of the Northern Trust as part of the PGA Tour’s FedEx Cup Playoffs? Just a few years back, the same exact golf tournament was The Barclays and a year or two before that, it was the Deutsche Bank Championship.

Sponsors come and sponsors go. Banks merge and golf-loving CEO’s move on. It’s all a part of the game. But what in the name of the E. W. Scripps National Spelling Bee do marketers have with the ALL CAPS stuff?

Although it is hard to confirm in the Sports Marketing record books, the belief is that the Miami HEAT started this mess. Not long after, the STAPLES Center came along and editors around the country started to balk.

It’s one thing to do a “first mention” sponsor drop-in for a story on say, “The Rose Bowl, presented by Northwestern Mutual,” but it starts to get dicey when publishers of sports pages are asked to plug, the Poulan Weed Eater Independence Bowl or the Bad Boy Mowers Gasparilla Bowl or the Gaylord Hotels Music City Bowl presented by Bridgestone.

That brings us back to the CAPS.

The PGA TOUR is the main culprit. Aside from THE NORTHERN TRUST, the pro golfers also stage THE CJ CUP @ SHADOW CREEK and the ZOZOChampionship. They refuse to write PGA Tour in their news releases and opt for the PGA TOUR, instead.

Other brands, trying to be clever and stylish, have gone the other way with lower case company names and logos. adidas, yahoo, xerox, at&t and target have all gone small while NIKE, IKEA, VISA and the likes of IBM, BMW and CNN stay large. Some say the ALL CAPS seems a bit revolting in the TXT message world which depicts ALL CAPS as SCREAMING or a RANT.

Lastly, we the journalists are all too often subjected to the use of extremely poor grammar within many a company logo or advertising motto. Remember: got milk? (Dairy Farmers) Or, Think Different (Apple)? Leggo my Eggo (Eggo brand waffles, by Kellogg’s)?

Where’s the AP Style Book (or is it the Associated Press’ style book)?

Nevermind.

The lone exception for acceptable use of a grammatically incorrect slogan was the 1996-97 WNBA’s use of the marketing phrase “We Got Next” when the league was about to launch in the summer of ‘97. The universally-utilized term to call for the next game on the playground basketball courts fit perfectly for the then-brand new women’s pro basketball league. Of course, the WNBA will soon celebrate the 25th anniversary of the league and WNBA@25 was not cool enough. Instead, they messed with the proper use of Roman numerals and went with:

The WNBA logo, for most Roman numerologists would go down as WNBA XXV but the strike-through was approved by Pythagoras himself. … So Be It.


HERE NOW, THE NOTES: Last week, the major injuries to Major League Baseball stars was underlined, noting that Ronald Acuna Jr., Mookie Bettsand Jacob deGrom to name a few. This week, it’s the U.S. Open tennis tournament that’s looking like M*A*S*H. … The great Rafael Nadal posted to his social media account(s) that he would miss the U.S. Open and the rest of the 2021 season due to a left foot injury. … Previously, Roger Federerannounced he had to skip The US Open due to the scheduled third surgery on his right knee. Add to the fact, defending men’s champion Dominic Thiemwithdrew due to a right wrist injury as the 2021 U.S. Open’s luster in the men’s draw has been defeated 6-0, 6-0, 6-0.


USA 3×3: Tokyo 2020ne was the inaugural 3×3 basketball tournament at the Olympic Games and was viewed as quite the success in the international basketball world as the the outdoor 3×3 vibes hope to duplicate for basketball what beach volleyball did for the traditional indoor volleyball game. On the homefront, there was an exception as the United States failed to qualify for the men’s basketball 3×3 competition at the just completed Tokyo Games. … Time to right the ship? … Nope.

San Juan (Puerto Rico) won their first-ever FIBA 3×3 World Tour event since t2012 when they won in Lausanne, Switzerland this weekend (August 20-21). … Just one day after losing their opener against Ub (Serbia) by nine points but winning their ticket to the knock-out stage with an overtime win, San Juan planted their flag on the 3×3 court with wins against the Riga (Latvia)) team that featured three Olympic gold medalists, and then the No. 1 ranked team in the world Liman (Serbia). San Juan then defeated the same Ub team in the final (21-13) to take honors. The USA? The two teams placed sixth and ninth. Here were the standings from this weekend:

LAUSANNE MASTERS STANDINGS

1. San Juan (PUR)

2. Ub (SRB)

3. Antwerp (BEL)

4. Liman (SRB)

5. Riga (LAT)

6. NY Harlem (USA)

7. Aachen Der Stamm (GER)

8. Graz (AUT)

9. Princeton (USA)

10. Novi Sad (SRB)

11. Lausanne Sport (SUI)

12. Gagarin (RUS)

13. Moscow Inanomo (RUS)

14. Alexandria (EGY)

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Filed Under: Sports Business, While We're Young Ideas Tagged With: Sunday Sports Notes, While We're Young, While We're Young Ideas

TL’s Sunday Sports Notes – August 15

August 15, 2021 by Digital Sports Desk

While We’re Young (Ideas)

HERE NOW, THE NOTES: The PGA Tour’s FedEx Cup Playoffs start next weekend at The Northern Trust at Liberty National in New Jersey. The 2021 playoff will be the first since 2009 without popular golfer Rickie Fowler. Fowler missed the cut at the Wyndham Championship – as he shot (71-72) – and failed to qualify for postseason for the first time in his 12-year PGA Tour career. … Fowler endeared himself to the Boston faithful when he bought a dozen bottles of “Dom” after his 2015 Deutsche Bank Championship. We later thanked and then advised him, “We’d be happy with a case of Sam Summer, and you could’ve saved yourself $2,500.”

The FedEx Cup Playoffs are only three rounds:

  1. August 19-22: Northern Trust (New Jersey)
  2. August 26-29: BMW Championship (Maryland)
  3. Sept. 2-5: Tour Championship (Georgia)

After a brief break from the Tour, the United States and Team Europe will play for The Ryder Cup from September 21-26 at Whistling Straits at Kohler, Wisconsin. That’s only 35 days away. Kohler is a 9-iron from Sheboygan and an hour drive north of Milwaukee.

JUSTIN ROSE RECEIVES PAYNE STEWART AWARD: In recognition of his character, sportsmanship and commitment to charitable giving, Justin Rosewas named the 2021 recipient of the PGA Tour’s Payne Stewart Awardpresented by Southern Company. Rose will be honored on Tuesday, August 31, at the Payne Stewart Award Ceremony in conjunction with the TOUR Championship. The ceremony will be televised live on Golf Channel as part of a “Golf Central” special from 7-8 p.m. EDT at the Southern Exchange in downtown Atlanta. … The Payne Stewart Award is presented annually by the Tour to a professional golfer who best exemplifies Stewart’s steadfast values of character, charity and sportsmanship. Stewart, an 11-time winner on the PGA Tour and World Golf Hall of Fame member, died tragically 22 years ago during the week of the TOUR Championship in 1999. … On October 25, 1999, NTSB investigations found that Stewart’s private plane lost pressurization and back-up oxygen on a flight from Orlando to Dallas. The Learjet 35 eventually crashed near Aberdeen, South Dakota after military jets followed and attempted to examine the aircraft. The captain, first officer and four passengers (including Stewart) passed away.

“FORE” MORE YEARS (of eligibility): ESPN is reporting that former NBA Sixth Man of the Year (2013) JR Smith enrolled at North Carolina A&T and intends to join the historically Black university’s men’s golf team if he gets clearance from the NCAA. … North Carolina A&T athletics spokesman Brian Holloway told ESPN that Smith is officially enrolled in the school and has petitioned the NCAA to be eligible to play. Smith’s clock to compete as a collegiate athlete has not yet started because he went to the NBA after high school. Athletes, in most cases, get five years to complete four years of eligibility. … Smith played 16 NBA seasons since getting drafted by New Orleans out of St. Benedict’s Prep (NJ) in 2004. In a journeyman style, he made stops with Denver, New York and Cleveland but won an NBA title with the Lakers and LeBron James in the NBA Bubble of 2020, the Cavaliers and LeBron James in 2016 and was the NBA’s Sixth Man of the Year in 2013 with the Knicks.

STAY IN THE PRESENT: The list of Basketball Hall of Fame enshrinement presenters was released this week and it always provides a little insight into how the new Hall of Famer made it to the corridors of immortality in Springfield, Massachusetts. A quick look at this year’s presenters shows that Rick Welts, an inductee in 2018, will have a busy night as he’s been asked to present both Val Ackerman (former NBA attorney, the WNBA’s first President and current Big East Conference Commissioner) and also NBA All-Time great and perhaps the Greatest NBA Player of All-Time in Bill Russell. Russell was inducted as a player in 1975 and this year will be enshrined as a head coach. Welts was a ballboy for the Sonics and met Russell at an early age.

Here’s the full list of inductees and presenters for the September 10-11th Induction ceremony to be held at Mohegan Sun in Connecticut with the formalities in Springfield.

  • Val Ackerman, presented by Russ Granik (’13), Rick Welts (’18)
  • Rick Adelman, presented by Vlade Divac (’19), Jack Sikma (’19)
  • Chris Bosh, presented by Ray Allen (’18), Pat Riley (’08)
  • Bob Dandridge, presented by Oscar Robertson (’80)
  • Cotton Fitzsimmons, presented by Charles Barkley (’06), Jerry Colangelo (’04), Phil Knight (’12)
  • Howard Garfinkel, presented by John Calipari (’15), Grant Hill (’18), Bobby Hurley (’10)
  • Yolanda Griffith, presented by Van Chancellor (’07)
  • Lauren Jackson, presented by Sheryl Swoopes (’16)
  • Clarence Jenkins, presented by Wayne Embry (’99)
  • Toni Kukoc, presented by Michael Jordan (’09), Jerry Reinsdorf (’16)
  • Pearl Moore, presented by Sylvia Hatchell (’13)
  • Paul Pierce, presented by Kevin Garnett (’20)
  • Bill Russell, presented by Charles Barkley (’06), Julius Erving (’93), Spencer Haywood (’15), Alonzo Mourning (’14), Bill Walton (’93), Rick Welts (’18)
  • Ben Wallace, presented by Larry Brown (’02)
  • Chris Webber, presented by Isiah Thomas (’00)
  • Jay Wright, presented by Charles Barkley (’06), Bill Cunningham (’86), Herb Magee (’11), George Raveling (’15)

BOSTON MARATHON: Instead of training in the dead of winter and in freezing cold conditions, the Boston marathoners are running up Heartbreak Hill in Newton in 90-degree heat as they prepare for the October 11th race day. Yes, instead of running on Patriots’ Day in the Commonwealth of Massachusetts, they’ll be running on Indigenous Peoples’ Day (formerly Columbus Day) which is celebrated on the second Monday of October. In 56 days, 9,215 runners will truck out to Hopkinton, Mass to begin the race. … The 2022 Boston Marathon is scheduled for April 18, 2022, to be staged on the traditional Patriots’ Day in the Commonwealth.

A WHOLE NEW MEANING TO SALE: The return of starting pitcher and staff ace Chris Sale means the world to the Boston Red Sox. His 5.0 innings of six-hit, two earned run pitching earned a “W” on Saturday, anchoring Boston’s 16-2 thrashing of the hapless Baltimore Orioles. Sale struck out eight batters walked none but let up two homers in his first big league outing in 732 days, dating back to 2019. His recovery from surgery seems complete. … That should be enough for the fans of the Red Sox, but what about the people who bought their furniture at Jordan’s during the “No Hitter” promotion? … Remember? If the Red Sox “no hit” an opponent from now through October 3, all the furniture purchased would be free of cost. Certainly, the return of Chris Sale changed the odds for the furniture buyers of New England.

HURT LOCKERS: Unfortunately, the 2021 MLB season will also be remembered for the rash of injuries to Tier 1 star players such as Atlanta’s Ronald Acuna, Jr. (ACL), the Dodgers’ Mookie Betts (hip) or New York Mets ace Jacob deGrom (among many others). … If you remember, the NFL suffered a string of injuries to star-level talent last season with NY Giants’ RB Saquon Barkley, Charlotte’s RB Christian McCaffrey, Dallas’ QB Dak Prescott, SF 49ers’ defensive-end Nick Bosa, among many others.

CELTICS RE-LOADED: In the early part of the off-season, the Boston Celtics, under former head coach and new head of basketball ops Brad Stevens, by-passed any serious endeavors in free agency, unloaded oft-injured guard Kemba Walker and re-acquired C/PF Al Horford to solidify the rotation. … This week, Stevens worked around the edges and obtained some depth at the guard position with Dennis Schroder (1-year at $5.9m), while adding much-needed rebounding with the acquisition of C Enes Kanter, a member of the 2019-20 Celtics and signed rookie forward Sam Hauser to a two-way contract.

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Filed Under: PGA TOUR, While We're Young Ideas Tagged With: FedEx Cup Playoffs, PGA Tour, While We're Young Ideas

TL Sunday Sports Notebook – August 8

August 8, 2021 by Terry Lyons

By TERRY LYONS

BOSTON – The PGA Tour took a break in their schedule for the Tokyo Olympics and Xander Schauffele enjoyed the trip to Japan the most, returning to the USA with a Gold medal for men’s golf while Rory Sabbatini (South Africa) played as a “ringer” for Slovakia and took home the Silver and C.T. Pan won the Bronze for his native country.

This week, the PGA Tour is going double barrel with the tour’s longest all-time title tourney in the World Golf Championship-FedEx St. Jude’s Invitationalin Memphis and the Barracuda Championship in Tahoe.

It’s all back to normal for the PGA Tour, except for ONE THING!

The players on the J.V. tournament in Tahoe are using the dreaded Modified Stableford scoring format, the first PGA Tour event to use the format since The International was staged out in Denver in 2006. Players are allocated points based on the number of strokes taken at each hole with the goal of achieving the highest overall score.

Points Scoring Method:

Albatross +8

Eagle +5

Birdie +2

Par 0

Bogey -1

Double bogey or worse -3

Confused? Nah. Just think of it as the “Elam Ending” of Golf, except it’s used for the whole tournament, not just the ending.

Speaking of Elam ending and changing the games we play, maybe we should say ‘Screw it’ to Dr. Naismith and his rules for the game of basketball – a la one point for a free throw, two points for a field goal and three points for taking a shitty shot from 26+ feet (ABA gimmick, not Dr. Naismith’s fault).

With that in mind, we introduce the Modified Stableford Scoring for Basketball, sponsored by Ford Motor Company, of course, would be the …

Basketball Scoring Method:

Great pass that leads directly to a bucket – (+3) + the basket

Blocked shot – (+3)

Steal – (+2)

Taking a charge – (+2)

Slam Dunk – (+3)

Successful free throw – (+1) or field goal – (+2)

Successful shot from “Downtown” – aka beyond the arc – (+1) except in last 2:59 of game when it counts for (+3)

Turnover – (-1)

Bitching to a ref – (-1)

Getting “posterized” – (-1)

Technical Foul – (-2)

Personal Foul – (0) until after player’s fifth PF, then (-1); In last 2:59, a team can choose to simply inbound ball rather than shoot FTs.

Team Fouls – (0) until after seventh in each quarter; then start to shoot.

Flopping – (-2)

Tapping hands or high-5 or fist-bump to teammates and leaving position in lane after a made free throw – (-2)

Tapping hands or high-5 or fist-bumps with teammates after missed free throw – (-3)

First team to 100 wins.

ONE SIDE CRACK: When we all get to the Pearly Gates, you just “gotta hope” we weren’t all playing by the Modified Stableford system instead of the 10 Commandments.


HERE NOW, SPORTS BIZ NEWS: A shareholder of the Chicago Bulls is currently shopping a 5% stake in the NBA franchise at a valuation of $3 billion. That is $300 million less than current Forbes listing of $3.3 billion for the entire franchise, one of the league’s most iconic. The minimum purchase, according to financial industry sources is a 1.25% stake.

Speaking of franchise values …

FORBES FOOTBALL VALUES: Forbes released its annual listing of NFL franchise valuations and the Dallas Cowboys lead the pack again. In fact, the publicly held “Pack” trails the NFL’s Star franchise by a whopping $3.025 billion. Keep in mind, these are guesstimates and the true value is in the number that a buyer i9s willing to pay. Since NFL franchises don’t go on sale very often, the numbers get ridiculous.

Currently, only the Denver Broncos ($3.75b) are on the market and they might draw some $5b on the open market.

NFL Franchise Valuations (Year-over-Year % Change)

Dallas Cowboys: $6.5 billion (+14%)

New England Patriots: $ 5 billion (+14%)

New York Giants: $4.85 billion (+13%)

Los Angeles Rams: $4.8 billion (+20%)

Washington Football Team: $4.2 billion (+20%)

San Francisco 49ers: $4.175 billion (+10%)

Chicago Bears: $4.075 billion (+16%)

New York Jets: $4.05 billion (+14%)

Philadelphia Eagles: $3.8 billion (+12%)

Denver Broncos: $3.75 billion (+17%)

Houston Texans: $3.7 billion (+12%)

Seattle Seahawks: $3.5 billion (+14%)

Green Bay Packers: $3.475 billion (+14%)

Pittsburgh Steelers: $3.43 billion (+14%)

Miami Dolphins: $3.42 billion (+18%)

Las Vegas Raiders: $3.415 billion (+10%)

Baltimore Ravens: $3.4 billion (+14%)

Minnesota Vikings: $3.35 billion (+14%)

Indianapolis Colts: $3.25 billion (+14%)

Atlanta Falcons: $3.2 billion (+11%)

Tampa Bay Buccaneers: $2.94 billion (+29%)

Kansas City Chiefs: $2.93 billion (+17%)

Los Angeles Chargers: $2.92 billion (+12%)

Carolina Panthers: $2.91 billion (+14%)

New Orleans Saints: $2.825 billion (+14%)

Jacksonville Jaguars: $2.8 billion (+14%)

Arizona Cardinals: $2.65 billion (+14%)

Tennessee Titans: $2.625 billion (+14%)

Cleveland Browns: $2.6 billion (+11%)

Detroit Lions: $2.4 billion (+14%)

Cincinnati Bengals: $2.275 billion (+14%)

Buffalo Bills: $2.27 billion (+11%)


DRAFT KINGS and BBJ REPORT: The Boston Business Journal reported that Boston, Massachusetts-based Draft Kings Inc. “has received a subpoena from the U.S. Securities and Exchange Commission, which is investigating a report about DraftKings published by short-seller firm Hindenburg Research LLC.

Said the BBJ: “The online sports betting operator (Nasdaq: DKNG) disclosed the news in a public document filed Friday as part of its quarterly report. The SEC subpoena seeks documents concerning certain allegations over “black-market gaming” and money laundering raised by New York City-based Hindenburg in June.”

In an e-mailed statement to news outlets, Draft Kings said it is not uncommon for the SEC to investigate allegations in short-seller reports, according to the BBJ report online. “The SEC inquiry does not suggest any wrongdoing or agreement with the short-seller allegations, and we intend to cooperate with the SEC inquiry,” the company said. … In the quarterly report, Draft Kings said it received the SEC subpoena on July 9. “Despite the potential for significant damages, the Company does not believe, based on currently available information, that the outcome of this proceeding will have a material adverse effect on Draft Kings’ financial condition, although the outcome could be material to Draft Kings’ operating results for any particular period,” Draft Kings noted.

The Hindenburg report claimed, among many other negative points: “Draft Kings trades at a ~26x last twelve months (LTM) sales multiple and a ~20x estimated 2021 sales multiple despite (i) no expectation of earnings for years, (ii) intense competition, and (iii) regulatory risk. The company posted net losses of $844 million in 2020 and $346 million last quarter. … Insiders have dumped over $1.4 billion in stock since the company went public a little over a year ago, with SBTech’s founder leading the pack, having personally sold ~$568 million in shares.

Despite the SEC inquiry analysts were somewhat bullish on Draft Kings for the long haul, stating, “Recent legalization momentum is increasing the likelihood that more States will launch online sports betting around the start of the football season, including Arizona, Louisiana, and Maryland,” they said, also noting recent legislative progress in the company’s home state of Massachusetts.

This week, most of the mainstream sports business media focused on DK deal with Genius Sports. The two companies signed a new multi-year supplier agreement that will give Draft Kings a full range of data and live video content from Genius, including products it has built around its new pricey NFL rights. … Under the deal, DraftKings will gain access to official data and live feeds from more than 170,000 events per year. That covers major leagues like the NFL, NASCAR and English Premier League, but also Genius’ suite of smaller partners, like Argentine, Peruvian and Colombian futbol, which will expand DraftKings’ broad and international appeal, according to multiple media reports, including Sportico.

One thing is for sure with the history of Draft Kings and all Fantasy Sports companies going ‘all-in’ on sports gambling, the lawyers are the busiest guys in the industry and the only people making money.


ROW, ROW, HYDROW YOUR BOAT: The National Basketball Retired Players Association will collaborate with Boston-based Hydrow, and offer NBRPA members special access to the luxury, at-home rowing machine and private one-on-one virtual coaching sessions with Hydrow coaches. … Hydrow is a state-of-the-art interactive rowing machine that allows users to row on virtual waterways the world over from the comfort of their own homes through Live Outdoor Reality. Hydrow provides a low impact, full-body workout, engaging up to 86% of the body’s muscles. … “The ability to offer our Legends a one-of-a-kind, at-home workout option that exercises the whole body, is great for the heart and easy on the knees was a no-brainer,” said Scott Rochelle, NBRPA President & CEO. … “Working with Legends of Basketball is an incredibly special opportunity for us, as it allows us to support these elite athletes throughout the next chapter in their careers,” said Bruce Smith, Chief Executive Officer of Hydrow, Inc. “Hydrow offers a dynamic, low-impact cardiovascular workout, and the fact that you’re able to work out with others mimics the teamwork these athletes have known their entire lives. We’re proud to be able to work with these players who have given us so much joy throughout their illustrious careers.” … Earlier this year, WNBA Legend Ruth Riley and NBA Legend José Calderón of Spain were introduced as Hydrow influencers. Fans can follow along as Riley and Calderón document their Hydrow experiences on their Instagram pages. … Riley recently completed a Hydrow workout with the U.S. Rowing Team. “Nothing like a row with the U.S. Rowing Team to get you into the spirit for Tokyo 2021! I love how Hydrow makes you feel like you are in the boat training with them,” said Riley.

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While We’re Young (Ideas) – August 1st

August 1, 2021 by Terry Lyons

Fond Memories from Olympic Games Past

By TERRY LYONS

BOSTON – It was one of those pictures that damn near jumped off the wall of the Main Press Center in Sydney, Australia on the second day of the Games of the XXVII Olympiad. I had to have a copy. In fact, I needed two – one for Australian basketballer, Andrew Gaze, and one to be a keeper.

Embed from Getty Images

There is no higher honor in all of sport. To carry your country’s flag into the Olympic Stadium during Opening Ceremonies is the most significant treasure any sportsman (or woman) can ever imagine. When asked to do so on your home soil when your native land is hosting the Olympic Games takes it up another notch.

Every year there are MVPs named, Cy Young Awards awarded, and Hall of Famers enshrined. Once every four years, a player is asked by his fellow Olympic teammates to represent their country and be their flag-bearer. It doesn’t get any better or heavier.

Wizards forward Rui Hachimura of Japan had the honor this year as he led Team Japan into the Olympic Stadium, albeit a year later than planned.

Sue Bird of USA Basketball, along with baseball’s Eddy Alvarez had the honor for the USA just a week ago. The Tokyo Olympic organizers asked that both a male and female athlete be so designated by each country, when possible. Bird is in pursuit of her fifth gold medal for the Team USA women, and she, along with fellow-WNBAer star Diana Taurasi have walked the walk for women’s basketball and sports all over the world everyday of their careers.

Australia’s Patty Mills (aka FIBA Patty) had the honor for the Boomers this year, as did Tomas Satoransky of the Czech Republic.

Back in 2004, in Athens, Greece, Dawn Staley of USA Basketball had the honor of leading in Team USA at a memorable Olympics. Quite a few other NBA/Basketball connections have shared the honor over the years of this reporter’s attendance at the Summer Games. In 2008, when the Olympic Games were in Beijing, there was Yao Ming, all 7-foot-6 of him, carrying the Chinese flag into the Olympic Stadium only 758 miles from his hometown of Shanghai.

Pau Gasol of Spain (2012 in London), Dirk Nowitzki of Germany (2008 Beijing), Yi Jianlian of China (2012 in London) and Manu Ginobili of Argentina (2008 in Beijing) each had the honor, as did Utah Jazz standout Andrei Kirilenko of Russia (2008 in Beijing), Luis Scola of Argentina (2016 in Rio) and Puerto Rico’s Carlos Arroyo (2004 in Athens). Arroyo proceeded to light-up Team USA the next day.

The sport of basketball has been well-represented over the years. But, it was a moment frozen in time at the Sydney 2000 Olympics that tops this column of Olympic memories.

Upon seeing the Agence France Presse photo pinned-up on the outside wall of their office cubicles in downtown Sydney, this American flak wanted to get the photo into the hands of Andrew Gaze, who was staying at The Olympic Village just outside of the city. I asked AFP photographers – Jeff Haynes and Robert Sullivan – if they could bang out a couple prints overnight and I promised to hand-deliver them to Gaze with their regards.

Next stop was the Australia and USA (then USOC) media offices to get a special day pass and “interview” request arranged to see Gaze in the Olympic Village. It took a few hours, but the system worked like a Swiss timepiece and the next morning I was on a bus, package in hand, riding out to the village on a (very) hot Athens morning.

Upon meeting Gaze at our designated spot – he was just finishing an interview with Mike Wise of the New York Times – we sat down at a table (in the shade) and the Australian all-time leader in points scored – second in the Olympic scoring, only to Brazil’s Oscar Schmidt – asked me what I needed.

“This is the easiest interview you’ll do all Olympics, because we don’t need anything. In fact, I just have a present for you!”

Gaze looked on in curiosity and amazement. The AFP crew had packed the 11×16 photos very carefully and reinforced the edges so they would not bend in transit. we also grabbed a couple strong cardboard tubes to secure them for travel home. Inside the packages were the prints of Gaze waving the flag. Even though they were still photos, you could see a little motion to the flag and a look of pure pride and joy on Gaze’s face. They were spectacular.

Upon carefully pulling them out of their package, he saw the photo and his jaw dropped. No words were spoken and tears welled in two sets of eyes. The silence was, indeed, golden.

When the San Antonio Spurs won the NBA title in 1999, Gaze was on their roster as a reserve. When the Spurs won the title, he grabbed me on the court in sheer celebration and damn near broke my back with a hug as he lifted me into the air above the court at Madison Square Garden.

This time, I knew what was coming, and it was still a back-breaker of a hug. With it? A look of sincere appreciation from an Olympian who had the highest honor in sports the night before and now had the perfect keepsake to show his grand-kids, all made possible by the great photographers at AFP and a simple bus ride from the Paramatta, in the outskirts of Sydney to the Main Press Center to the Olympic Village in Sydney.

Time well spent.


HERE NOW, SOME MORE OLYMPIC MEMORIES: Last week, “While We’re Young (Ideas)” touched upon Olympic memories dating back to 1968 or 1972, among others. One of the fondest memories of Olympic Games Past was the very start, an April 1989 vote undertaken by FIBA’s World Congress. For that vote, we were fully aware the United States and Russia were both voting against the proposition of NBA players being made eligible for the Worlds (1990) and the next Olympic Games (1992). FIBA’s executive director and head honcho, the late Boris Stankovic, assured NBA Commissioner, the late David Stern and his deputy, Russ Granik, that the vote would be overwhelmingly supportive of NBA inclusion. But, truth be told, the 1986 FIBA vote went 31-27 against the inclusion of NBA players and you just didn’t know what to expect. … While the great Oscar Schmidt of Brazil could play and make millions in Italy then return to his beloved national team for international competition or the late Drazen Petrovic of Croatia could earn a cool $800-to-900 thousand a year playing for Real Madrid of Spain’s pro league- the ACB, then compete for Yugoslavia (1990) or Croatia (1992) in international play, it was only the 425+ NBA players who were singled out and ineligible to play. … The NBA was not invited to the 1989 vote, but we had a man on the inside in Turner senior executive, David Raith, who headed-up the Goodwill Games unit for Turner Sports. A small handful of us gathered in the NBA Commissioner’s office and Raith relayed the vote totals to me and we kept tally on a white board in Stern’s office. The final count? Yays outnumbered Nays, 56-13, with only Greece refusing to vote. Stankovic was right again, as he righted the wrong and paved the way for the sport of basketball to take a giant leap by 1992.

Stern quickly placed Granik in charge of the negotiations and the NBA, FIBA, and ABA/USA (the United States’ basketball federation) quickly decided to keep the plans for the “college kids” to rep the USA at the 1990 Worlds. By the way, Coach Mike Krzyzewski’s USA world team (6-2) took the bronze after losses to both Puerto Rico and Yugoslavia. It was the last basketball tournament when the Provences of the former Yugoslavia competed as one and they won the gold.

The 1992 Barcelona Olympics “got” next!

Filed Under: While We're Young Ideas Tagged With: Tokyo Olympics, While We're Young, While We're Young Ideas

While We’re Young (Ideas): Sunday Notes and Memories of Olympics Past

July 25, 2021 by Terry Lyons

Memories …

May be beautiful and yet

What’s too painful to remember

We simply to choose to forget.

– by Alan Bergman, Marilyn Bergman, Marvin Hamlisch for The Way We Were

By TERRY LYONS

BOSTON – Choose to forget?

No Way!

Those of us roaming this Earth with the “Olympic gene” remember every second, In fact we measure time in increments of four years, as in – “We’ll do that after the Sydney Olympics. No. After the Athens Olympics.”

The concept of the “Olympic gene” was introduced by the great Bob Condron, the highly regarded and now retired member of the United States Olympic Committee who was in charge of everything to do with making the Olympic Games run smoothly, mostly from the perspective of the operating machine behind Team USA.

Embed from Getty Images

Condron’s concept was quite simple. You either had the Olympic gene or you didn’t. While he was sure you’d always work hard to help the specific sport you might be attached to, he knew you had the Olympic gene when you jumped at a chance to attend the heats for 10-meter women’s platform diving with a moment’s notice, or ran to track and field to pitch in, or to bring some NBA players to watch the USA boxing team … (you get the point, right)?

The Olympic gene, by the way, is a dominant gene. If both you and your wife have the Olympic gene, your kids have it, one hundred percent of the time. That is the case in this reporter’s household. Summer Games, Winter Games – you name it.

HERE NOW, SOME OLYMPIC MEMORIES: Some of the memories are marvelous, some are just great, some are painful, but none are forgotten.

This writer has vivid memories of watching the 1968 Summer Olympic Games in Mexico City and Winter Olympics in Grenoble. How could you forget the “Fosbury Flop,” performed by the great high jumper, Dick Fosbury? How could you forget the dominance, elegance and determination of downhill Alpine skier Jean-Claude Killy as he won the downhill, the giant slalom and the slalom within nine days in his native France?

The ‘68 Games were highlighted by George Foreman taking the gold medal in boxing, by Al Oerter taking the gold in the discus throw, by Bob Beamonin the long jump and the previously mentioned Dick Fosbury in the high jump. But it was Tommie Smith (gold) and John Carlos (bronze) who protested the racial injustices and stood on the medal stand with hands clinched in single black gloves to call attention to the civil rights movement to all the world as the Star Spangle Banner played to honor the medalists for the men’s 200m. That was 53 years ago and we still haven’t done right by Smith, Carlos or the entire issue of basic civil rights.

When the 1972 Winter Games rolled around, I can remember pleading with my seventh grade science teacher, Mr. Luciano, to put the Sapporo Games on the black & white tv in our home room each morning as the games were televised live – by satellite they told us – by ABC Sports.

Of course, that September of ‘72 would bring the evils of terrorism into living rooms around the world when a group of Palestinian Black September terrorists took 11 Israeli Olympians and coaches hostage in their village dorm rooms. I can still remember the horror and devastation of ABC’s Jim McKayreporting, “We just got the final word … you know, when I was a kid, my father used to say ‘Our greatest hopes and our worst fears are seldom realized.’ … Our worst fears have been realized tonight. They’ve now said that there were eleven hostages. Two were killed in their rooms yesterday morning, nine were killed at the airport tonight. They’re all gone.”

FAST FORWARD: As the years flew by, I nearly had to pinch myself as I was assigned (by the NBA) to assist in the league’s summer program to help prepare the 1984 USA Basketball Senior National team as it practiced for the Games of the XXIII Olympiad in Los Angeles.

The date was June 30, 1984 and I took an early morning “puddle jumper” from New York’s Fiorello La Guardia Airport to Providence, Rhode Island and was the lone NBA rep for the very first game of an eight-game series of NBA Stars vs the Olympic Team. It was the first and only time I’ve ever met and interacted with coach Bobby Knight. Here is the story:

As I jumped out of a taxi which transported me from T.F. Green Airport to the (then) Providence Civic Center (now Dunkin Donuts Arena), I entered the building at about 9:00am for the 1:00pm tip on ABC Sports. My first site was observing our country’s executive director for basketball Bill Wall draping a wrinkled ABA/USA banner over the scorer’s table. The federation was tagged ABA/USA as it represented “Amateur Basketball” and not the professionals. It was 1984, two full years before FIBA’s Borislav Stankovicwould begin his quest to have all players in the world eligible for the Olympic Games and Worlds.

At this point in time, the NBA was merely throwing together any players who could and would volunteer to play together for one game in their off-season. The next memory was Cleveland Cavaliers guard John Bagley (of Boston College) soon arriving with no gear and asking, “Hey, man? What size you wear?” Bagley eventually squeezed his large dogs into my size 11.5 Reeboks and joined a cast of NBA players, including Terry Cummings, Darryl Dawkins, John Garris (BC), Joey Hassett (Providence), Rick Mahorn, Reggie Theus, Darrell Walker, Gus Williams and Orlando Woolridge.

That morning, after some scrambling and typing up a roster of our NBA players and their uniform numbers, I was very anxious to go and visit the arriving Olympians and my St. John’s University bud, Chris Mullin, who had earned a place on the team.

I walked down the corridor to the Olympic team locker room as the players were lacing up their basketball shoes and had some quality time with Mullin. A few minutes later, as I was leaving the locker, I bumped into Knight and introduced myself, cordially, “Hi, I’m Terry Lyons and I work at the NBA league office but am here today helping out with our players. If I can do anything for you or “The Team,” please let me know.”

Knight responded with the only words I’ve ever exchanged with him, as he firmly stated, “If we need any help from you, we’re in real trouble.”

I smiled, turned around and walked out of the locker never to speak another word with Knight! (It’s his loss, right)?

‘88: The NBA assisted in similar fashion in 1988 and I was asked to do a number of games that summer. Although I took the gig for granted, and dealing with USA coach John Thompson via Georgetown, became as much a drag as it was with Knight, the friendly games were great and we enjoyed more time to get to know the future NBA players. Kansas center-forward Danny Manning stood out, as did David Robinson and Mitch Richmond, of course. One stand-out took the entire tour with the Olympic team but was a senior in high school. Yes, Thompson had Alonzo Mourning training with the team in preparation for his future career at Georgetown and Mourning held his own, and some. Mourning was the last cut after we played the final prep in Las Vegas. By that point, Thompson had “lost” a few of the players – including some of the best on the team – and I was not surprised when the USA lost to the USSR in Seoul.

GOMELSKI and COMPANY: What was truly amazing to this New York kid with his Olympic Dream-Gene was that by 1988, I knew the members of the Russian team almost as well as I knew my fellow Americans. The relationships built over the four-plus years included “a solid” – complete with late-night vodka toasts – friendship with the Soviet head coach, the late Alexander Gomelsky, and his assistant, Ivan Edeshko, the man better known for throwing the full court pass to Alexander “Sasha” Belov in the 1972 Olympics in Munich. It was the pass after the controversial and illegal re-setting of the game clock by FIBA administrator R. William Jones who came down to the court from his seat in the stands to rule for extra time (three seconds) to be placed on the clock after the United States team had already won the game (twice). It still pisses me off to no end.

DREAM TEAM: This all culminated with NBA players being allowed to participate in the Olympics and Worlds, beginning in 1992. Many believe it was the United States who pushed for that ruling, but the US actually voted against it when the FIBA-led ruling came down in April of 1989. Up to that point, every human being on the face of the earth was eligible to play Olympic basketball, unless you had an NBA contract. In essence, the 425+ best basketball players were the only ones not allowed to represent their countries. (Editor’s note: Be sure to read this: (CLICK HERE).

The stories of the Dream Team are an endless stream of amazing experiences which will be left for another column at another time, as will the reconstruction of the USA men’s program in 2005-2016. The bond formed with my colleagues at USA Basketball are among the most treasured of my quarter century of working at the NBA – both professionally and personally with the great people who run USA Basketball today.

BARCELONA TO TOKYO: Aside from the game’s invention, the ‘92 USA Dream Team experience was the most important and significant occurrence in the history of basketball. If you don’t agree with that statement, just ask Germany’s Dirk Nowitzki, France’s Tony Parker, and the 121 NBA and WNBA players dotting Olympic basketball rosters in Tokyo this week.

The NBA issued a news release this week that stated: “A record 121 NBA and WNBA players are featured on national team rosters for the 2020 Olympic Games in Tokyo, Japan. The men’s and women’s 5×5 competitions will feature a record 49 current NBA players and a record 29 current WNBA players, along with 16 former NBA and 22 former WNBA players. The inaugural 3×3 basketball tournament features four current and one former WNBA player. The USA men’s 3×3 team(s) did not qualify for the tournament in Tokyo.

The previous records for current NBA and WNBA players in the Olympics were 46 and 26, respectively, at the 2016 Olympics in Rio de Janeiro, Brazil. Outside of the U.S., Nigeria has the most current NBA players on its roster with eight, followed by Australia with seven and France with six. Eleven of the 12 teams competing in the men’s tournament have at least one current NBA player, and national team rosters include 13 players who have been NBA All-Stars. … Twenty-seven NBA teams are represented in the men’s 5×5 competition, with the Miami Heat featuring a league-high four players. The Dallas Mavericks, Denver Nuggets, Milwaukee Bucks and Utah Jazz each have three players competing. … In the women’s 5×5 competition, outside the U.S., Australia has the most current WNBA players with five followed by Canada and Spain with three each. Eight of the 12 teams in the women’s tournament have at least one current WNBA player, and 10 of the 12 WNBA teams are represented on national team rosters. The Phoenix Mercury and Seattle Storm lead with five players each, followed by the Minnesota Lynx with four players. … The inaugural women’s 3×3 basketball tournament is being held from July 24-28 and features five current and former WNBA players.

Filed Under: NBA, While We're Young Ideas Tagged With: Tokyo Olympics, USA Basketball, While We're Young, While We're Young Ideas

While We’re Young (Ideas) – July 18

July 17, 2021 by Terry Lyons

By TERRY LYONS

BOSTON – The organization dates back to 1784 and was originally known as the Society of St. Andrew’s Golfers. By 1834, King William IV recognized the club as Royal and Ancient and the name was changed to the Royal Society of St. Andrew’s Golfers and what is now known as The Old Course was proclaimed the Home of Golf.

In 1897, the Society first recorded the rules of golf and the sport was soon to become popular throughout the world. Anyone who calls themselves avid golfers marvels at the thought of playing a round at what is now known as The Royal and Ancient Golf Club of St Andrews.

The Royal moniker was bestowed upon golf clubs the world over. From Scotland to England to Wales to Ireland to Malta to South Africa to Australia and Hong Kong. This weekend The Open is being contested for fifteenth time at Royal St. George’s Golf Club in Sandwich, England. In 2021, it has been splendid just as it was in 1894 when the golf club hosted its first Open.

As the game became more and more popular, the rules were solidified and – unlike most other sports – they are self-regulated. In golf, you keep your own score. You honor the game by not improving your lie of the ball. You only utilize 14 different golf clubs packed in your bag on any given round. The rules apply to golfers of all abilities and the respect given to the rules by golfers is much the same as their respect for the game itself.

In many other sports, competitors often try to cheat the system. In Baseball, it is not uncommon to attempt to “steal” signs (codes from pitchers/catchers or from the dugout/Manager to players). In Basketball, a quick travel with the ball, an illegal screen, a flop to draw an offensive foul is almost coming practice. In Football, a little extra surveillance of your opponent, or taking some air out of the ball brought scandals sized to rival Watergate. Athletes and organizations bend the rules in many ways, sometimes in any way they can. They hope not to get caught – by the referees, the league or the organizing body.

What about Golf?

In Golf – how dare you – as the respect of the game and its rules carries on to higher ground, as well. There is no other sport where sportsmanship is more highly regarded. As golfers, especially weekend hackers, we are really competing against ourselves with hopes of setting personal records, rather than competing in a match against the others in our foursome.

Picture a single golfer joining a threesome of friends on a late afternoon round at a public course. Immediately, the single has three cohorts helping (him/her) find an errant tee shot or high-fiving a great hole-out from a sand trap. The single golfer respects the space and lie of his newfound partners’ putting line. He is quiet and motionless on and around the tee until it is his turn. Honors go to the golfer who scored the best on the prior hole.

Golfers are taught the written and un-written rules in their first few rounds of their golfing lives. The sport of golf is a sport for your entire life and respect of the game is paramount.

Then along come Bryson DeChambeau and Brooks Koepka.

The two professionals – both among the very best the game has ever seen – have been feuding like school children out on the playground at recess. They bicker verbally, non-verbally and even electronically via Twitter. They’ve been bickering since 2019 when one slighted the other on “slow play” and the feud festered from that point onward.

This week, with the British media fueling the theatrics of such a “juicy” story, the questioning about Ryder Cup pairings of the two paved a landing strip for their duel to last all the way to Whistling Straits (September 24-26 in Wisconsin). It’s all become such foolishness – eye-rolling and all.

This week, some predicted it was all “made for tv” and the two would hold a grudge match – on pay-per-view, of course. Others fuel and wallow in the gossip like girls at an Eastside NYC private school.

Some of us have simply had it and urge the PGA, the R&A, the PGA of America (who oversee the Ryder Cup) to lock the two golfers in a room and call for them to cut it out – once and for all – as they are ruining the one sport we could all count on to abide by rules and decorum.

HERE NOW, THE NOTES: Whether you are a student of Greek Mythologyat the University of Texas – San Antonio, Seton Hall, Harvard, or just an NBA fan, the main focus of study in the past month or two has been a total analysis of the Greek god of Milwaukee, by way of Athens. The study of Giannis Sina Ugo Antetokounmpo … also admirably known as “The Greek Freak.”

An MVP-level player in the National Basketball Association, Antetokounmpo has led his Milwaukee Bucks team to the NBA Finals, a difficult task for any god of the hoop. Antetokounmpo, however, has now taken it to another level.

As the Bucks compete against the Suns of Phoenicia, a mighty group themselves, Antetokounmpo went all Freudian on us. He did so, in of all places, the NBA Finals media interview room where he dazzled all with his interpretations and his own philosophy on Ego & Pride.

In a setting common to The Finals, media inquiries delved into Antetokounmpo’s upbringing, family life, his practice habits, his state of mind, the pressures of the game at such a high level, and now, with even higher stakes, the god of a Great Place on a Great Lake had a way of explaining how he absorbs and synthesizes the pressure.

“Obviously, as I said, the ball gets heavy. But if you are only thinking about winning and you don’t think about what’s going to happen next, it can get heavy,” he explained. “Because you want to win so bad, you know?

“So it can get heavy. But if you go back and think about the specific three minutes of Game 2, Game 4, and it could go either way, now the environment kind of gets heavy. But at that specific moment, I wasn’t thinking about what’s going to happen at the end of the game. I was thinking about that specific play. How can I set a good screen for Khris (Middleton), how can I block a shot, how can I rebound the ball, how can I run, how can I get the easy layup, what can I do to help the team win?

“So my mind is so occupied by that that I don’t think about the pressure, all that.”

Certainly Antetokounmpo was not the first NBA player to philosophize on the methods to cope with pressure. Philadelphian philosopher Julius “Vocabularius” Erving was a master at post game analysis. But Antetokounmpo was going deeper.

At age 26, who was teaching him these coping mechanisms that years of study and advanced degrees in Psychology might not produce?

“I think I would say life,” he thought. “Usually, from my experience, when I think about – Oh, yeah, I did this, I’m so great, I had 30 (points), I had 25-10-10, whatever the case might be – you’re going to think about that.

“Usually the next day you’re going to suck, you know,” he said smiling? “Simple as that. The next few days you’re going to be terrible. I figured out a mindset to have that when you focus on the past, that’s your ego.

“I did this. We were able to beat this team 4-0. I did this in the past. I won that in the past.

“When I focus on the future, it’s my pride,” he noted. “Yeah, next game, Game 5, I do this and this and this. I’m going to dominate. That’s your pridetalking. It doesn’t happen.

“You’re right here. I kind of try to focus on the moment, in the present.

“That’s humility. That’s being humble. That’s not setting no expectation.

“That’s going out there, enjoying the game, competing at a high level. I think I’ve had people throughout my life that helped me with that. But that is a skill that I’ve tried to, like, kind of — how do you say – perfect it.

How can he continue to win while spreading and sharing such deep knowledge?

“I think it starts from the environment, the leaders, the message that they push back to the team, to everybody,” said Antetokounmpo. “But we’ve been down before. When we were down before, we didn’t act like it was the end of the world. We were like, Okay, we know what the deal is.

“We’re going to try to go and execute. We weren’t worrying about going and trying to win two games in a row. We didn’t worry about that. We’re going to try to go back and execute. Try to put ourselves in a position to win. Now, if it went our way, we’re extremely happy, but it could go either way. It could go the other way and we’d be back home right now and nobody would be talking about us. But I feel like as a team we’re really good at turning the page — the next one.

“Okay, on this page – this, this, this, this – is what we got to do in order for us to be in a position to have a chance to win games down the road. I think the team has a great mindset in that. Hopefully we are going to keep doing it moving forward.”

Which takes us right back to Antetokounmpo’s birthplace – Athens and the Greek goddess of Athena – the goddess known for knowledge, a calm temperament and a huge understanding of others.

TESTING: The NBA and its players (and the WNBA, too) have managed the COVID-19 health crisis about as well as any organization on the planet – sports, business or other. As we’re going to post this Saturday evening, Milwaukee Bucks forward Thanasis Antetokounmpo entered the NBA Health and Safety Protocol and missed/will miss (depending on when you are reading this) Game 5 of the NBA Finals on Saturday night. Antetokounmpo, the older brother of two-time NBA MVP Giannis Antetokounmpo, was not listed on the league’s early afternoon injury report but was noted Saturday evening at 5:30pm.

Recent break-outs of COVID-19 – largely due to a delta variant to the original virus – hit Major League Baseball hard, causing the cancellation of a post All-Star break Boston Red Sox at New York Yankees game at The Stadium. All-Star Aaron Judge was among six Yankees players sidelined under the MLB protocols for COVID+ testing and a number of their teammates have been battling nagging injuries. Of note, 1B Luke Voit returned to the MLB injured list.

Crosstown from The Bronx to Flushing, Queens and the New York Mets are tending to pitching ace and Cy Young favorite Jacob deGrom and his right forearm tightness. deGrom will miss his planned start Monday.


DIAMOND DUST-UPS: After the MLB All-Star break, Jarren Duran was selected to the Boston Red Sox major league roster from Triple-A Worcester. Duran is likely to be the fifth player to make his MLB debut this season with the Red Sox (Bazardo, Sawamura, Whitlock, Wong). But, if he plays in the weekend series, he’ll have one other distinction. The last Red Sox position player to make his MLB debut at Yankee Stadium was the great Mookie Betts (6/29/14). … The Red Sox earned their fourth shutout win of the season Friday night and their first against the Yankees since June of 2018.

ARE YOU PAYING ATTENTION in ANAHEIM: LA Angels second baseman David Fletcher notched two hits and extended his league-leading hitting streak to 25 games. He’s now tied with the great Rod Carew for the second-longest in franchise history. The Angels play the Mariners (July 17) at 9:07pm (EDT). Keep an eye on that boxscore.


FASTER, HIGHER, STRONGER DEFICTS: (With an emphasis on the higher) – The Tokyo Olympics will cost an estimated $28 billion (3 trillion yen), say media outlets Nikkei and Asahi, far exceeding the organizing committee’s claims. The decision to ban spectators will cost nearly $1 billion in ticket revenue. Ouch.

Looking back, the International Olympic Committee granted the USA broadcast rights across all media platforms, including free-to-air television, subscription television, internet and mobile to NBC Universal (call it Comcast, too). The agreement runs from 2021 to 2032 and it’s valued at $7.65 billion, plus an additional $100 million bonus to be used for promotion of Olympic ideals.

JAPAN HOOPS to COMPETE in TOKYO OLYMPIC GAMES: There will be a number of NBA players dotting the rosters of most men’s Olympic team rosters when the basketball tournament tips off July 25th. Japan-Forward previews the Olympians from Japan and there’s a few names you’ll recognize, notably NBA forwards Rui Hachimura (Washington Wizards) and Yuta Watanabe (Toronto Raptors). Japan’s men’s national basketball team last competed in the Olympic Games in 1976 in Montreal.

Filed Under: Boston Sports, Opinion, While We're Young Ideas Tagged With: Golf, NBA, NBA Finals, PGA Tour, The Open, While We're Young Ideas

While We’re Young (Ideas) – July 11

July 11, 2021 by Terry Lyons

By TERRY LYONS

BOSTON – As NBC Sports prepares to cover the Tokyo Olympics, it is also minimizing its coverage in other areas, as noted below with NBC ending their 16-year run with the National Hockey League. One area taking a hit, not only at NBC Sports but seemingly everywhere on the sports dial is the area of remote production and studio-based play-by-play and color commentary, rather than the on-site coverage we’re so accustomed to as viewers of North American sports. … At most of the big time sporting events, a “World Feed”is produced – side-by-side – with the primary coverage by one of the “big” networks, a la NBC, CBS, FOX, or ABC/ESPN. NBC Sports’ coverage of this week’s Open Championship from Royal St. George’s in Sandwich, England will carry the World Feed, rather than its own.

WHILE WE’RE AT IT: There is absolutely no intention to turning While We’re Young (Ideas) into a sports media column, but this week’s general sports news included a TON of sports television controversy, none of it more headline-grabbing than a New York Times expose on ESPN/The Jump’s Rachel Nichols and her selfish/clueless/unjust proclamations brought forth in a Kevin Draper by-lined story last Sunday. … Unbeknownst to Nichols, ESPN servers were rolling on her comments, seeking to mark her turf around ESPN’s coverage of the NBA. … Said Nichols (on videotape) a full year ago: “I wish Maria Taylor all the success in the world — she covers football, she covers basketball,” Nichols said. “If you need to give her more things to do because you are feeling pressure about your crappy longtime record on diversity — which, by the way, I know personally from the female side of it — like, go for it. Just find it somewhere else. You are not going to find it from me or taking my thing away.” … The timing of the story, dropped between the final game of the NBA’s Eastern Conference Finals and Game 1 of the NBA Finals, was obviously chosen to maximize exposure for the New York Times. It’s mainstream coverage included the fact it was addressed by NBA Commissioner Adam Silver at his annual NBA Final media availability session, held prior to Game 1. Said Silver upon being asked to address the topic that was certainly distracting from the NBA basketball games to be played: … “It’s disheartening,” he said. “I’m really not in a position to speak too specifically about what goes on at ESPN because so much of my information came from your newspaper’s (NYT) reporting and others, so I am not privy to much more beyond that. I will say, apropos of my earlier comments, I think it’s particularly unfortunate that two women in the industry are pitted against each other. You know, I know that both Rachel and Maria [Taylor] are terrific at what they do, they work extraordinarily hard. As I said, I think just from the league’s standpoint, while we recognize well, ESPN’s operations are independent of us, I feel we’re all part of a family here in terms of what we do around our sport.” … “I think part of the problem is, that as I said earlier, when people can’t get in a room and talk through these issues, this seemingly has fostered now for a full year. I mean, this is an incident that happened, I guess when Rachel was in the bubble a year ago, and I would have thought that in the past year, maybe through some incredibly difficult conversations, that ESPN would have found a way to be able to work through it. Obviously not.

Silver continued, “I should also say, too, that these issues are not unique to ESPN. As I said, the league is working on its own issues in terms of doing a better job with diversity. It’s not just in sports, but in companies around America, there’s a reckoning going on. I think part of it and what we’re seeing in ESPN, it’s one thing to talk about the principles around diversity and inclusion, it’s something else when it comes to somebody’s specific job and how that’s handled. What I’ve learned from dealing with these issues in the NBA is that they are incredibly complex, there’s no magic bullets here, and they require a very labor-intensive effort of getting people in the room and working through these issues by talking a lot about them, and then talking even more about them, and creating a climate where people are comfortable saying what’s on their mind, where people are given the benefit of the doubt, especially long-term employees that are in good standing, that when they do make comments, that people recognize that people make mistakes, that careers shouldn’t be erased by a single comment, that we should be judging people by the larger context of their body of work and who they are and what we know about them.

“So, I have confidence in the leadership of ESPN and of course in my Disney colleagues, and so they will work through this, but I’m sure this is a very difficult time for them and it’s really unfortunate what we’re seeing in sports,” said Silver as he address several topics facing the NBA, including significant loss of revenue over the past year because of the COVID-19 global pandemic.

A lesson taught years ago by former head of NBA Properties and recently retired Golden State Warriors team president and Hall of Famer Rick Weltsfits this situation perfectly. “Conflict is good,” said Welts, “but un-resolvedconflict is not good.” … In fact, it sucks.


HERE NOW, THE NOTES: Amongst the topics addressed by NBA Commissioner Adam Silver at his pre-NBA Finals media session was whether the NBA would return to the international stage and plan for its Global Game series of exhibition games staged in cities around the world. … “Thanks for your question,” said Silver. “I think most realistically not — well, it’s clear it’s not going to happen this fall, but it’s my hope it will be the following year. Again, of course this is a global issue, COVID, and so it’s not just conditions here in the United States but the places at least where we have traditionally played and in Europe, Asia and in Latin America. We would need COVID rates to come way down there as well … But it is my hope that as we can move – in the U.S. – back to something that looks very close to normal next year (2021-22 season) and then the following seasons we’ll return to our international activities.”

NBA FINALS ON THE FRONT BURNER, TOKYO ON THE BACK: With three Olympic Men’s Basketball team members playing in the NBA Finals and unavailable, USA Basketball announced that seven members of the 2021 USA Select Team would remain with the National Team for the five exhibition friendly games upcoming from July 10-18 in Las Vegas. … Added to the national team roster for the domestic exhibitions were: Saddiq Bey (Detroit Pistons/Villanova); Darius Garland (Cleveland Cavaliers); John Jenkins(Bilbao Basket, Italy/Vanderbilt); Keldon Johnson (San Antonio Spurs/Kentucky); Josh Magette (Darüşşafaka Tekfen, Turkey/Alabama-Huntsville); Dakota Mathias (Philadelphia 76ers/Purdue) and Cam Reynolds (Houston Rockets/Tulane).

Those seven players join U.S. Olympic Team 2020 members: Bam Adebayo(Miami Heat), Bradley Beal (Washington Wizards), Kevin Durant (Brooklyn Nets), Jerami Grant (Detroit Pistons), Draymond Green (Golden State Warriors), Zach LaVine (Chicago Bulls), Damian Lillard (Portland Trail Blazers), Kevin Love (Cleveland Cavaliers) and Jayson Tatum (Boston Celtics). … Because of their involvement in the 2021 NBA Finals, Devin Booker (Phoenix Suns), Jrue Holiday and Khris Middleton (Milwaukee Bucks) are unable to join the USA squad during the upcoming exhibition games.

88s: Eighty-eight players asked the NBA to remove their names from the list of “early entry” players eligible for selection in the NBA Draft 2021.

MAKE A LIST: Pro golfer Luke List is seeking to become the fourth consecutive player to make the John Deere Classic his first PGA Tour title as he seeks his first Tour victory in his 193rd start.


Filed Under: While We're Young Ideas Tagged With: NBA, NBA Finals, While We're Young Ideas

While We’re Young (Ideas) – July 4th

July 4, 2021 by Terry Lyons

WE’RE SICK OF NAME, IMAGE, LIKENESS AND IT HASN’T EVEN STARTED

By TERRY LYONS

BOSTON – With all due respect to Hamilton – The Musical, let’s hope they don’t throw away their shot.

They fought for it.

They wrote about it.

They talked about it.

They protested over it.

They sued for the rights to it.

Yes, they were young, scrappy and hungry and on Thursday the NCAA finally caved and folded the deck on the issue of “Name, Image and Likeness” (NIL) as their hand was forced by the clock striking midnight leading into July 1st.

The NCAA directives, this week, came after the Supreme Court of the United States had ruled (9-0) Monday in favor of student athletes and as at least 10 States had adopted laws or were ready to enforce executive orders (of State Governors or Governments) to allow student-athletes the right to “make money” from their Name, Image or Likeness (NIL).

The decisions tossed the collegiate sports world into a land of uncertainty with no clear guidance from the law or the NCAA.

First, the NCAA noted that schools in States that have passed laws related to NIL would be “responsible for determining whether” athletes’ NIL activities “are consistent with state law,” their statement said.

The statement also called for athletes (and schools) in States without an NIL law, athletes would be able to engage in NIL activities without violating NCAA rules that so far have heavily limited those activities. The areas to be fair game now include having endorsement deals, leveraging social media for pay, and making money from coaching or signing autographs and autographed memorabilia.

Sports marketers didn’t “exactly” jump into the fray, but one deal – struck by Fresno State women’s basketball players Haley and Hanna Cavinder, hoop-it-up twins who’ve built up an impressive, hard-earned following and rocked their social media channels and TikTok, in particular – received quite a bit of attention with a timely Boost Mobile endorsement to open an NCAA NIL Pandora’s box.

Twitter avatar for @CavinderHannaHanna Cavinder @CavinderHanna

ON A BILLBOARD IN TIME SQUARE 😭 WHAT IS LIFE… blessed❤️ Image

July 1st 2021

By September, another 15 States are expected to have NIL legislation in place and the remaining States will then be pressured to act as soon as possible. Somewhat like sports gambling, their is no Federal guideline and the entire category for sports marketers has fast become “the Wild, Wild West” of yesteryear, with administrators making up their rules on a case-by-case basis and totally on the fly.

“With the variety of State laws adopted across the country, we will continue to work with Congress to develop a solution that will provide clarity on a national level,” said NCAA President Mark Emmert in a statement. “The current environment – both legal and legislative – prevents us from providing a more permanent solution and the level of detail student-athletes deserve.”

Somewhat like the ambiguity caused by the lack of Federal guideline on the issue of legalized sports gambling, the colleges, their administrators, the student athletes, marketers and marketing agents have been left to figure out the non-existent rules as they go along. Certainly, the unscrupulous underworld of collegiate sports will rear it ugly head to bend the rules or blasts through them – one-by-one. Leniency in one State can provide an advantage to the recruiting practices of schools in that particular State over their neighboring and sometimes rival State.

It’s almost unfathomable that the legal system and the NCAA have allowed the issue to remain unresolved, as the 2015 O’Bannon case started the boulder rolling downhill. To refresh your memory, in 2016 the Supreme Court of the United States failed to take up an appeal to a 2015 Ninth Circuit Court ruling in favor of former UCLA men’s basketball player, Ed O’Bannon, now a retired NBA professional. In the ruling, the three-judge Ninth Circuit panel – consisting of Judges Sidney Thomas, Jay Bybee and Gordon Quist – found that certain NCAA amateurism rules violate federal antirust law.

Surely, there was time to put Federal guidelines in place. Now, the Feds have too much on their plate and the June 28th SCOTUS ruling – while just and correct – dumped a whole load of problems – TikTok – onto the laps of college sports administrators who all knew they were coming.


HERE NOW, THE NOTES: USA Basketball is cranking up the engines and the men’s U-19 team, competing in the FIBA U-19 World Cup in Latvia started the summertime activities off in a big way. The USA team posted an 11-0 run to start their first game, and never looked back en route to their decisive, 83-54, victory over Turkey (0-1) Saturday in Riga. … After opening the game with that 11-0 run, the Americans closed the first 10 minutes with a 15-2 surge that covered the final 4:13 of the quarter. Jaden Ivey (Purdue/Mishawaka, Indiana) scored 10 of the USA’s last 15 points in the first period which led the USA securing a 20-point lead (29-9) going into the second quarter. … The USA U-19 squad will continue with preliminary round July 4, at 1:30 p.m. (EDT) versus Mali and will wrap-up the round robin play on Tuesday, July 6, at 1:30 p.m. EDT vs. Australia.

HOOP, HOOP, HOO-RAY: The USA men’s senior national team will soon dress as Olympians but before they do, they’ll practice against a newly named USA Select team that includes some of the NBA’s brightest young stars. The Select roster will include:

  • Saddiq Bey (Detroit Pistons/Villanova)
  • Miles Bridges (Charlotte Hornets/Michigan State)
  • Anthony Edwards (Minnesota Timberwolves/Georgia)
  • Darius Garland(Cleveland Cavaliers/Vanderbilt)
  • Tyrese Haliburton (Sacramento Kings/Iowa State)
  • Tyler Herro (Miami Heat/Kentucky)
  • John Jenkins (Bilbao Basket, Italy/Vanderbilt)
  • Keldon Johnson (San Antonio Spurs/Kentucky)
  • Josh Magette (Darüşşafaka Tekfen, Turkey/Alabama-Huntsville)
  • Dakota Mathias (Philadelphia 76ers/Purdue)
  • Immanuel Quickly (New York Knicks/Kentucky)
  • Naz Reid (Minnesota Timberwolves/LSU)
  • Cam Reynolds (Houston Rockets/Tulane)
  • Isaiah Stewart (Detroit Pistons/Washington)
  • Obi Toppin (New York Knicks/Dayton)
  • P.J. Washington (Charlotte Hornets/Kentucky)
  • Patrick Williams (Chicago Bulls/Florida State)

Miami Heat head coach Erik Spoelstra will serve as head coach of the 2021 USA Select Team, The assistant coaches will be Gonzaga University head coach Mark Few, who served as an assistant coach with the 2019 USA Select Team and head coach of the 2015 U.S. Pan American Games Team and Dallas Mavericks assistant coach Jamahl Mosley, who served as an assistant coach at the 2018 USA National Team minicamp.

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Filed Under: NCAA, Opinion, While We're Young Ideas Tagged With: NCAA, While We're Young, While We're Young Ideas

While We’re Young (Ideas) – June 27

June 27, 2021 by Terry Lyons

By TERRY LYONS

BOSTON – If there’s one thing the Boston Red Sox organization does better than any other franchise in sports, it’s the pregame ceremony and tribute. With things returning to a post-pandemic normal in the Fens, the Red Sox got back to business with a well-deserved tribute to the career of retired team captain and MVP second baseman Dustin Pedroia.

During recent years, the Red Sox franchise has lived the highs and lows of life in Boston. They’ve hit the high notes when they paid tribute to the likes of David “Big Papi” Ortiz and they’ve grieved with the community, helped victims of the Boston Marathon bombing mourn and strengthen their resolve through the very memorial services right on the baseball field.

It might sound “cliche” but the Red Sox bind the fabric of greater New England like few other sports franchises. The Sox share that honor and responsibility with the NFL Patriots, the NBA Celtics and the NHL’s Bruins in amazing fashion. Yes, like franchises elsewhere, the civic pride surfaces much more when the teams are winning but, in New England, winning became habitual, especially since the year 2000.

Since that turn of the century, Boston sports franchises won 12 tittles. The Patriots claimed an amazing six Super Bowl victories with Tom Bradyleading the way for wins in 2001, 2003, 2004, 2014, 2016 and 2018. The Red Sox won in 2004, 2007, 2013, 2018 while the Celtics took the NBA title in 2008 and the Bruins won the NHL’s Stanley Cup in 2011 with near misses against the Chicago Blackhawks in 2013 and a heart-breaking loss to the St. Louis Blues in 2019.

For each of the winners, the Boston faithful rallied around one, or maybe two, players to guide the team towards a highly demanding excellence. As noted, Brady led the Patriots who marched to the drum beat of team GM and coach Bill Belichick. The Celtics lifted the NBA’s Larry O’Brien Trophy in ‘08 and competed mightily for a number of others while Paul Pierce led the way in scoring and Kevin Garnett set a new standard in the Cs locker room. For the Bruins, team captain Zdeno Chara set the tone while his defensive partner, Dennis Seidenberg, personified team building and the atmosphere in the Bruins’ dressing room. As with all winning ice hockey teams, they all rallied around their goalkeepers, as in two-time Vezina Trophy winner Tim Thomas(2009 and 2011) and 2014 Vezina winner Tuukka Rask.

On the baseball diamond, it was Pedroia who led the Red Sox. While Ortiz provided the power, the pitching staff – both starters and relievers – stepped-up in a big way with Jon Lester, Jake Peavy and John Lackey in 2013 and the 11-man crew, led by David Price and Chris Sale got the job done in 2018, it was the leadership of Pedroia that provided team strength and chemistry, especially through adversity.

And, adversity might as well be Pedroia’s middle name from 2016-17-18 (played only three MLB games in ‘18) to 2019 (played only six MLB games) when he suffered severe left knee injuries and underwent multiple surgeries. Pedroia went from a career high 160 games played and an amazing and league-leading 724 plate appearances in 2013 to three games and 13 at bats in the 2018 season.

After fighting through evaluations, rehabilitation, set-backs and even total rest to heal his sore knee, Pedroia finally announced his retirement from the Red Sox and the majors this past February 1st, ending his 14-year MLB career. Unlike Tom Brady and Zdeno Chara, (and recently golf’s Phil Mickelson), Dustin Pedroia put another “W” in Father Time’s win column.

The Red Sox Friday night tribute and the way the sport of baseball can do like no other, reminded us of all that was good when Pedroia was playing at his Rookie of the Year (2007) and MVP levels (1st in 2008, 9th in 2011 and 7th in 2013). The tribute and video messages Brough the tough-minded Pedroia to tears, as did the “in-person” appearances of many of his former teammates.

With his family looking on, the Red Sox made special mention of the many charity activities Pedroia supported throughout his career and even brought the specific family members he helped during the marathon crisis. The ceremony was classy, succinct and poignant and Pedroia’s speech concise, meaningful and memorable.

The Red Sox invited marathon victim Jane Richard (who lost her young brother Martin and her leg from the bomb explosion in 2013) to sign the National Anthem and then had Pedroia toss a ceremonial first pitch to his former teammate and now Red Sox Manager Alex Cora.

It was also announced that the Sox will waive the customary waiting period and will induct Pedroia to the club’s Hall of Fame this year. … Only the surprise appearance of wrestling great Ric Flair – one of Pedroia’s all-time favorite celebrity athletes – could put an exclamation point on the tribute and, indeed, it did.

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HERE NOW, THE NOTES: The likes of Dustin Pedroia, Tom Brady, Zdeno Chara and many of the other Boston greats who captained and led their teams to victory calls for a non-comprehensive listing of some other sports icons who were the rallying point for their title teams. Here are a few that come to mind:

  • Lou Gehrig, New York Yankees
  • Jackie Robison, Brooklyn Dodgers
  • Bill Russell, Boston Celtics
  • Maurice “Rocket” Richard, Montreal Canadiens
  • Willis Reed, New York Knicks
  • Jean Béliveau, Montreal Canadiens
  • Franz Beckenbauer, Bayern Munich/Team Germany
  • Stan Mikita, Chicago Blackhawks
  • Tug McGraw, New York Mets
  • Willie Stargell, Pittsburgh Pirates
  • Jack Lambert, Pittsburgh Steelers
  • Thurman Munson, New York Yankees
  • Mike Eruzione, 1980 Team USA Hockey
  • Bobby Clarke, Philadelphia Flyers
  • John Elway, Denver Broncos
  • Kareem Abdul-Jabbar, Los Angeles Lakers
  • Joe Sakic, Colorado Avalanche
  • Lawrence Taylor, New York Giants
  • Mia Hamm, Team USA
  • Denis Potvin, New York Islanders
  • Isiah Thomas, Detroit Pistons
  • Mark Messier, New York Rangers
  • Ray Lewis, Baltimore Ravens
  • Steve Yzerman, Detroit Red Wings
  • Derek Jeter, New York Yankees
  • Kobe Bryant, Los Angeles Lakers
  • Sue Bird, Seattle Storm and Team USA
  • Christian Laettner, Duke University
  • Peyton Manning, Indianapolis Colts/Denver Broncos
  • Michael Jordan, Chicago Bulls
  • Mario Lemieux, Pittsburgh Penguins
  • Simone Biles, Team USA Gymnastics
  • Drew Brees, New Orleans Saints

Without a doubt, there are dozens and dozens of others, especially in world sports (Futbol), college sports and women’s sports. Feel free to add your suggestion(s) in the comments section or on Twitter @WhileYoungIdeas

Filed Under: MLB, Red Sox, While We're Young Ideas Tagged With: Boston Red Sox, Dustin Pedroia, MLB, While We're Young, While We're Young Ideas

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